I dont mind the sameneess of the Amazaon indians wearing Nike training shoes or the South Sahara purchasing Yankees baseball caps. I believe they are mimicking Americans in admiration. This is a positive part of globalization.
McDonaldization is the wide-ranging sociocultural processes by which the principle of the fast-food restaurant are coming to dominate the fast-food restaurant are coming to dominate the sectors of American society as well as the rest of the world.
pessimistic hyperglobalizer- dumbing down advertisments, turning children into consumers, unethic pursuit of profit.
Optimistic hyperglobalizers- observes it as a good thing.
No comments:
Post a Comment